RESEARCH AGENDA - BRAND PACK ============================ The wordmark is "Research Agenda." set in Hanken Grotesk ExtraBold with the full point always in lime #C9F73A, on every ground. Never redraw, letterspace, outline or recolour the letters. En dashes only, never em dashes, in anything that carries the brand. Full guidelines: https://www.researchagenda.news/brand.html FILES - ra-wordmark-light-bg.svg / @2x.png wordmark for white or light grounds - ra-wordmark-dark-bg.svg / @2x.png wordmark for ink or dark grounds - ra-wordmark-mono-ink.svg single-colour, ink - ra-wordmark-mono-white.svg single-colour, white - ra-mark-light-bg.svg / @2x.png RA. mark, light grounds - ra-mark-dark-bg.svg / @2x.png RA. mark, dark grounds - ra-avatar-1024.png social profile picture (ink, RA.) - ra-linkedin-banner.png LinkedIn company cover, 1584x396 @2x - ra-share-card.png social share card, 2400x1260 - ra-favicon.svg browser icon (ink square, lime dot) - haldane-hat.svg + -ink/-paper .png the Haldane column's hat (tailored) - ra-post-promise.png / ra-post-questions.png social feed cards, 1200x1200 @2x The SVG type is drawn as outlines, so the files render correctly everywhere with no font installed. FONTS (all on Google Fonts, SIL Open Font License) - Hanken Grotesk - display and body - Martian Mono - eyebrows, metadata, chart ticks - Brygada 1918 - Haldane's serif - Courier Prime - the Thesis wordmark only COLOUR Ink #14161A · Paper #F6F7F4 · Brand green #0B9E5B · Deep green #067647 Lime #C9F73A · Grey #454B52 · Rule #E2E4E7 Chart series (light) #0B9E5B #2a78d6 #b57d00 #4a3aa7 Chart series (dark) #1FA96E #4a8fd6 #c2831a #8a7ce0 (c) Thesis House Ltd